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via: exed.hbs.edu
Behavioral Economics—Virtual
    Rupee Stack
    Apply by:
    10 Oct, 22
    Start Date:
    10 Oct, 22
    Duration:
    11 days
    Fees:
    7500 USD

    Overview

    Overview

    Building on the work of scholars like Dan Ariely and Daniel Kahneman and many others in the field of behavioral economics, this live online program prepares you to influence the behavior of customers and employees—and become a bigger contributor to your organization's success.

    Highlights

    Highlights

    • Understand the actions of your customers and employees.
    • Improve decision-making and performance across your organization.
    • Expand your personal and professional network.

    Benefits

    Benefits

    In this virtual program, you will learn how to design and rigorously test a "choice architecture" that can help your managers make better decisions, create greater value for your customers, and improve business outcomes for your company.

    Pedagogy

    Pedagogy

    Dynamic faculty presentations, case studies, role-playing, simulation exercises, and insights from guest speakers.

    Eligibility

    Eligibility

    Executives with at least 10 years of experience who lead functional areas such as product development, human resources.


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    Programme Directors
    John Beshears
    John Beshears
    Terrie F. and Bradley M. Bloom Associate Professor of Business Administration
    Francesca Gino
    Francesca Gino
    Tandon Family Professor of Business Administration
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