Airbnb got rid of the classic product managers role; Apple didn’t have them as well.” So, what's the story here? One can create a more empowered and effective product organization by collectively owning product strategy, cross-functional collaboration, customer-centricity, and driving product success. What does the future hold for product managers? The uncertainty is high as we live in the era of AI revolution, that will impact us all. There will be a shift in roles — design, product, and technology will work collaboratively with no head, just customer needs and customer centric value creation as the driver!
