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Pinkfong: How the viral Baby Shark video created a $400m business

"And that's when Baby Shark emerged," Mr Kim said. Courtesy of Pinkfong Pinkfong chief executive Kim Min-seokThe Baby Shark momentBaby Shark is believed to have originated in the US in the 1970s and was often sung at children's summer camps. The song, which repeats the phrase "Baby shark, doo, doo, doo, doo, doo, doo" is "attractive for children, though possibly annoying for adults," said media analyst Kevin Chew from the Nanyang Technological University. In November 2020, the Baby Shark clip...